The World Cup, CBC and Soccer4Hope

What an inspiration to see the CBC’s Scott Russell on The National Tuesday night with his profile of Soccer4Hope! (It’s at the 36-minute mark of the video) which probably only stays up until Wednesday night’s broadcast.

S4H looks very promising, modeled as it is after its basketball counterpart Hoops4Hope in bringing together the issues of HIV/AIDS, poverty, gender inequality and ‘the beautiful game’ as South Africa hosts the World Cup in just a few days time.

Check out this promotional video on YouTube as well!